A practical research publication · 20 chapters
Data Monetisation 101
A practical guide to understanding, assessing and licensing operational data for AI. Start with the asset, follow the evidence, and make the commercial decision with rights and risk in view.
Read the evidence before the pitch
Operational data is produced as work gets done: service conversations, transactions, inspections, forecasts, decisions and exceptions. Existence alone does not establish usefulness, transferability or licensing rights. Each chapter turns one part of that assessment into a practical decision.
Publication status
All chapters below contain the accepted full research manuscripts and are available in the published course.
01 · Understand the asset
- 01Why AI Companies Are Looking Beyond the Public Internet for Training DataComplete manuscript · 13 min read
- 02The Data Sitting Inside a 50-Person Company Could Be More Interesting Than You ThinkComplete manuscript · 14 min read
- 03What Makes One Operational Dataset More Valuable Than Another?Complete manuscript · 15 min read
- 04Five Years or Fifteen? How Data History Can Change AI ValueComplete manuscript · 13 min read
02 · Understand AI demand
- 05Why Real Human Workflows May Be Valuable Training Data for AI AgentsComplete manuscript · 15 min read
- 06Dataset Autopsy: What Could 10 Years of Customer Support Data Teach an AI?Complete manuscript · 16 min read
- 07Historical Archive or Ongoing Data Feed: Which Is More Valuable?Complete manuscript · 14 min read
- 08Data Licensing vs Data Selling: What Actually Changes?Complete manuscript · 16 min read
03 · Examine the dataset
- 09From 'Our Data Might Be Valuable' to an AI Data Partnership: What Happens Next?Complete manuscript · 16 min read
- 10How Enterprise Data Is Actually Used to Improve AI ModelsComplete manuscript · 13 min read
- 11Structured vs Unstructured Data: Why the Difference Matters for AIComplete manuscript · 13 min read
- 12How Does Enterprise Data Actually Get From a Company to an AI Partner?Complete manuscript · 18 min read
04 · Understand the deal
- 13Why Context Can Be as Valuable as the Data ItselfComplete manuscript · 15 min read
- 14Can Sensitive Enterprise Data Be Made Safe for AI Use?Complete manuscript · 13 min read
- 15Your Company Has the Data. But Does It Have the Right to License It?Complete manuscript · 17 min read
- 16Exclusive vs Non-Exclusive Data Licensing: What Changes the Economics?Complete manuscript · 15 min read
05 · Get to market
- 17What an AI Data Buyer Will Want to Know About Your DatasetComplete manuscript · 14 min read
- 18One Million Conversations or 100,000 Expert Decisions?Complete manuscript · 15 min read
- 19Who Actually Buys Enterprise Data for AI, and What Are They Looking For?Complete manuscript · 16 min read
- 20Your Company Has Been Producing a By-Product for 15 Years. Nobody Put It on the Balance Sheet.Complete manuscript · 16 min read